2016 Audi A3, A4 Add Special Edition Models to Boost Year-End Sales

2016 Audi A4 Special Edition Front Three Quarter

To help sell off inventory before the end of the year, Audi dealers will offer special-edition versions of the A3 and A4 to help lure customers. The 2016 Audi A3 and 2016 Audi A4 receive a handful of equipment changes as Audi dealers push big customer incentives from now through January 8, 2016. For the 2016 Audi A4 Special Edition (above), buyers enjoy black exterior trim, 18- or 19-inch wheels, and S line exterior trim, as well as heated front seats, a backup camera, navigation, push-button start, a power sunroof, and leather seats.

2016 Audi A3 Special Edition Front Three Quarter

2016 Audi A3 Special Edition

As for the 2016 Audi A3, the Special Edition encompasses gloss-black exterior trim, 18-inch matte-black or 19-inch alloy wheels, and the car’s S line exterior trim. The A3 also comes standard with its optional sports suspension, push-button start, and heated seats. Pricing for the 2016 Audi A3 and 2016 Audi A4 Special Editions has not yet been announced, but Audi dealers will promote new lease offers and incentives throughout the holiday season. Sales of the A3 are up 74.2 percent year-over-year so far this year, though A4 sales have tumbled 16.6 percent compared to the first 10 months of 2014. In the case of the A4, dealers want to be sure to clear out old stock as they prepare for the arrival of the all-new 2017 Audi A4. Set to launch in the U.S. in the spring, the new A4 has sharper styling, new technologies, a significant weight reduction, and new engines that improve fuel efficiency. By offering this Special Edition version and attractive lease and sales rates, dealers intend to reduce inventory of the old car to make space for the new 2017 A4.

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