Audi’s To Launch Three EVs By 2020, Aiming for 25% Uptake By 2025

Audi CEO Rupert Stadler has outlined the brand’s ambition to add three electric vehicles to its range by 2020 as the brand shifts its focus to electrification and autonomous systems.

In the wake of the larger Volkswagen Group diesel emissions scandal that rocked the company last year, Audi is set to focus on high-tech green solutions, with electric vehicles taking the lead.

By 2025 Audi’s goal is for electric vehicle to make up 25 percent of the brand’s sales, with the targeted EV sales figure approaching the same 500,000 vehicles per year that Tesla has claimed it will be producing by 2020.

Stadler also described other propulsion systems as essential, with fuel cell vehicles also a possibility, albeit with a less firm timeline.

Before the hydrogen push arrives, Europe’s refuelling infrastructure would need to be extended, pushing a production hydrogen-fuelled Audi beyond a 2020 introduction.

Audi h-tron quattro concept

Audi h-tron quattro concept

Audi’s current electrification program has focussed on plug-in hybrid variants of existing vehicles, like the A3 e-tron offered in Australia, but it set to expand beyond hybrid technology with the e-tron banner set to cover both hybrid and pure-electric vehicles.

To cover the investment-intensive development of the new range of vehicles, Audi’s existing development budget will be redirected with the like casualties set to be the broad spread of variants in areas like engines and transmissions.

Audi Q6 e-tron concept

Audi Q6 e-tron concept

More streamlined ranges, and behind the scenes cost-savings plans are another legacy of the Volkswagen Group’s reshaping of the entire automotive empire, in a move to recover profitability after the knocks suffered following the diesel emissions issue.

The first of Audi’s new-generation electric vehicles is expected to wear the Q6 name, as previewed by the 2015 e-tron quattro concept.